Brand Identity

Julo Shop® is a Black‑owned retail and lifestyle platform that curates and sells products from Black‑owned businesses and entrepreneurs.

Founder

Adeola Wright  Founder & CEO of JULO.

History & Background

The idea behind Julo began in 2016 as a concept to uplift and make Black‑owned products visible.

It was eventually launched as a full retail platform in 2020.

Mission & Vision

Julo’s mission is to provide resources, visibility, and support to Black entrepreneurs, helping them grow beyond traditional barriers.

It offers a range of products across home, pantry, beauty, children, and wellness categories  more than just fashion.