HAUTEFASHIONAFRICA PRIVACY POLICY
Introduction of this privacy policy.
This privacy policy gives details on how our users’ personal information is being collected, used and shared upon visiting the Hautefashionafrica physical store and https://hautefashionafrica.com (“the site”).
Hautefashionafrica (“Hautefashionafrica” or “we”, “us” or “our”) recognises the importance of the privacy of your personal information. Unless you directly give us consent to do otherwise, we will only collect and use your personal information as set out below. By providing your personal information to us and by using our website and our mobile site, you consent to the collection of your personal information by Hautefashionafrica and its use and disclosure in accordance with this Privacy Policy.
What personal information do we collect?
Information on your browsing and website behaviour and interactions with our marketing messages.
Examples: browser name, IP address, cookies, timing of site visits, pages visited, clicked links in our marketing emails, the referral URL that brought you to our website and information about traffic patterns and site usage.
We gather identity information for client profiles like name, date of birth, e-mail address, phone number, body measurements, shopping and billing address, social media handles and any other channels that have been used to communicate to us. On Payment and purchase, information like payment methods, fraud risk analysis, shopping cart details and purchase history are collected.
How do we use your personal information?
We use your personal data for various purposes including; monitoring and improving our digital platforms, response to your queries and requests, improve marketing efforts, analysis of site usage, enhance content and functionality, send newsletters and updates on our services, fulfill other purposes with your consent.
How long do we keep personal information?
Your personal data are processed for the period necessary for the purposes for which they have been collected, to comply with legal and regulatory obligations and for the duraton of any period necessary to establish, exercise or defend any legal rights.
In order to determine appropriate retention periods of personal data, we have considered the amount, nature and sensitivity of your personal data, reasons for collection, the service you deserve and expect from us together with the applicable legal requirements.
For example, regarding ‘cookies’ used on digital platforms: they are stored for up to 13 months from the moment they were installed on your device. With regards to users of the digital platform hautefashionafrica.com: your personal data is stored for 24 months from your last application. However, requests can be made to delete these personal records before the expiration of the 24-month period.
How do we disclose and share your personal data?
We may disclose your data to certain parties for various reasons. They include; our employees that must access these information in order to achieve the aforementioned purposes and who are committed to confidentiality. Data may also be shared with third-party service providers who assist in operating the site. We may be required by the binding requirements of an applicable law, or for the purpose of responding to legal proceedings, or other lawful reasons to disclose your personal data to authorities or third parties.
DO NOT TRACK
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
Changes to this policy.
We may update this Privacy Policy occasionally. Changes will be posted on the site. Please, ensure you review the policy periodically.
Contact us.
Info@hautefashionafrica.com